Discover lip treatments at Rustan’s The Beauty Source. Find a wide selection of top rated lip treatments from leading skin care brands. Aside from the fact that dry, chapped or cracked lips are very painful, they look really unpleasant. Even an application of your favorite color lipstick won’t do the trick. At any rate, it might even make it look worse. The solution? Lip treatments! In addition to healing, lip treatments also hydrate, nourish and protect – for soft, sultry lips.