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L'Occitane Imortelle Brightening
BRIGHTENING BEAUTY
Immortelle & Bellis perennis
A NEW SOURCE OF LIGHT
In 2010, a pact was sealed between Immortelle, the exceptional flower from Corsica, and Bellis perennis – better known as the daisy. Together, they made a promise to women: they would offer them all the luminosity of skin that glows with youth. And so it was that the Immortelle Brightening range was born. Now, two years on, the range is enriched with a new extract and brings a new promise – that of even more dazzling effectiveness.
L’OCCITANE created the very first organic and sustainable Immortelle plantation in Corsica, where it established a partnership with local farmers and distillers. 44 hectares have already been planted. This complete and integrated programme allows for both quality and traceability to be guaranteed throughout the process – from the planting to the distillation of the flower.
THREE FLOWERS OF LIGHT THREEFOLD PERFORMANCE
Wrinkles smoothed, dark spots reduced, a brightened complexion
Immortelle
1.TO SMOOTH THE SKIN
PATENTED EFFECTIVENESS TO CORRECT WRINKLES AND BREATHE NEW VITALITY INTO THE SKIN
- Multiplies collagen production by 6
- Boosts microcirculation
- Increases protection against free radicals by 82%*
*Action proven by in-vitro tests.
Bellis perennis
2. TO EVEN OUT SKIN TONE
ACTS ON THE THREE KEY STEPS IN MELANIN SYNTHESIS, PROVIDING EFFECTIVE ACTION TO REDUCE PIGMENTATION MARKS*
- BEFORE: Limits the production of the enzyme responsible for melanin synthesis by - 50%
- DURING: Reduces the activity of this enzyme by - 30%
- AFTER: Inhibits the transfer of melanin to the skin surface by - 70%
*Action proven by in-vitro tests.
Garden Nasturtium
3. TO BRIGHTEN THE COMPLEXION
ENHANCES THE SKIN’S NATURAL ABILITY TO REFLECT THE LIGHT, FOR A RADIANT COMPLEXION
- Smoothes the skin surface
- Evens out the skin surface
- Improves skin radiance by 16%*
*Action proven by in-vivo tests – based on visual evaluation.
NEW, PROVEN EFFECTIVENESS
BRIGHTENING ESSENCE 30ml
A concentrated serum with immediately visible effectiveness that optimizes the penetration of active ingredients and gives the face a youthful glow.
BRIGHTENING MOISTURE CREAM 50ml
A daily moisturiser with an ultra-fresh gel-cream texture that helps to correct wrinkles, even out skin tone and brighten the complexion.
30% reduction in the surface area of dark spots*
*Effectiveness test based on scientific measurements on 24 women over 8 weeks.
When the Brightening Essence is used in conjunction with the Brightening Cream, the two formulas work together in synergy, providing triple action to correct wrinkles, reduce dark spots and brighten the complexion*.
- After 7 days, the skin is more luminous (94%) and more even (97%).
- After 4 weeks, wrinkles appear reduced (91%) and the skin is firmer (91%).
*Use test (Essence + Cream routine) on 32 women over 4 weeks.
A HIGH-PERFORMANCE DUO
Used together, the Essence and Cream optimise performance*:
- A further 25% reduction in dark spots
- A further 28% improvement in skin firmness
- A further 40% reduction in wrinkles
*Comparative consumer test based on 34 women using the Cream alone for 4 weeks, and 32 women using the Essence + Cream for 4 weeks.
A NEW INNOVATIVE PRODUCT FOR 2012 BRIGHTENING
HAND CARE SPF15 75ml
A non-oily, protective hand lotion that smoothes the skin, evens out skin tone and reduces the appearance of age spots. Women who tested the formula loved it, and said that from the very first application their hands were:
- infinitely soft: 100%
- immediately smoothed: 94%
- more even-toned and radiant: 82%
- visibly younger-looking: 65%
*Satisfaction test on 34 women over 4 weeks.
BRIGHTENING WATER 200ml
An alcohol-free toner that leaves skin fresh, smooth and luminous.
BRIGHTENING SHIELD SPF40 PA+++ 30ml
A non-oily, protective lotion that smoothes and brightens the skin, while protecting against UV rays.